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Date 2025-07-01




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Maison Valentino has unveiled a new campaign spotlighting the Viva Superstar Bag. Directed by Alessandro Michele and captured through the cinematic lens of Drew Vickers, the series is styled in striking black-and-white. A woman, her face partially hidden, moves through the city with a mysterious yet confident presence—an elegant defiance that commands attention.

With its signature VLogo, the Viva Superstar Bag blends retro-inspired silhouettes with modern textures. This season introduces new colorways like red and deep black, as well as practical designs such as crochet totes, belt bags, and camera-case styles—each merging everyday functionality with timeless style.

ValentinoõÏõóÖõîïãæîÜ¡°Viva Superstar Bag¡±广ͱÐê划¡£这ìé֪ͧë¦创ëò总监Alessandro Michele构ÞÖ¡¢摄ç¯师Drew Vickersíæ镜£¬ì¤ýÙÛÜç¯ßÀî÷现õóÔ´ã¼ñéãêÝúì»独Ø¡îÜÒ³àõ气质¡£她îÜ脸时隐时现£¬ßÀî¤üÞù­视线£¬Ê¿å¥×µÖÚõóìé种优äº坚ïÒîÜÕôÕá¡£

¡°Viva Superstar Bag¡±æÅ续Öõ标ò¤àõîÜVLogo设计£¬将复ͯ轮Ω与现ÓÛ质Êï结ùê¡£ÜâÌùãæôÕ红与ä¢ýÙÛÕß䣬ì¤Ðà编织öõ÷åøÐ¡¢é¦øÐûúßÓÏõøÐÔõÒý种实éÄγãÒ£¬让ìíßÈ÷³ÛÕå¥Òöî÷现独÷åù¡Ú«¡£

Credit: Valentino



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